NEW YAMAHA R&D CENTRE OPENED

Yamaha Motor Co. Ltd. has now established Yamaha Motor Research and Development India Pvt. Ltd. (YMRI) in Surajpur, State of Uttar Pradesh. Few say that it is to become the motorcycle R&D headquarters in India. This initiative is intended to increase Yamaha�s manufacturing competitiveness in the country. The function of the India Procurement Centre established last year has been transferred and incorporated into the new company, and will now operate as the India Integrated Development Centre.

YMRI was established in February this year to function as the core of the second Integrated Development Centre, following the establishment of the ASEAN Integrated Development Centre in Thailand last year. The YMRI will be the fifth overseas R&D headquarters for Yamaha Motor Group following Italy, Taiwan, China, and Thailand. The new Integrated Development Centre aims to contribute to India's operations by "change drawings", tailoring reforms to design, maintenance, and production standards, optimizing them to fit the Indian market and provide low-cost models to customers.

Speaking on the occasion Mr. Hiroyuki Suzuki, CEO & Managing Director, India Yamaha Motor Pvt. Ltd. said, �We at Yamaha strongly believe in constant innovation. The R&D centre will help us to put channelized effort in conceptualization of new models and parts keeping in mind the changing customer preferences. This will help us not only to develop models and parts for India market but also to develop models and parts for export markets as well�.

Explaining the development further, Mr. Toshikazu Kobayashi, Managing Director, Yamaha Motor Research and Development India Pvt. Ltd. said, �We plan to achieve lowest cost models and parts in the world through INDRA (Innovative and New Development based on Responsible Analysis) activity meant to provide optimized specification thorough investigation in product life cycle. This activity will significantly help us in reducing the cost yet rolling out products that meet all customer aspirations and market standards.� Future plans include the setup of the new Chennai site to develop models intended for the Indian market and Global market, based on model platforms developed in Japan.

The motorcycle market in India has been growing constantly in recent years owing to political and economic stability and financial growth - the market scale reached around 14 million units in 2012 overtaking China to become the world's largest motorcycle market. The market is expected to grow further, reaching 16 million units in 2015. In this environment, Yamaha has been aggressively launching models in the premium and deluxe bikes segment and breaking into the rapidly growing scooter category, achieving domestic sales of 350,000 units in 2012. Based on the new medium-term plan commencing this year, Yamaha will continue to launch products in the scooters category while expanding the sales network, and constructing and launching the second factory in Chennai by 2014. Sales of 500,000 units in 2013, and 1 million units in 2015 are expected.

HARLEY DAVIDSON SPORTSTER IRON 883

Harley Davidson Sportster Iron 883 has got a solid appealing look. The one seater has a magnificent body and is equipped with an equally impressinve engine. The Harley Davidson Sportster Iron 883 is a speedy monster for all kinds of roads. The Harley Davidson Iron 883 as its classy and latest style image comes equipped with broad wheels and wider tyres. The size of the wheels at the front is 100/90-19 57H, and that at the rear one is of 150/80B 16 71H. The broad wheels and tyres of the bike make its very good performer on road/off-roading and minimizes the risk of skidding in the slippery surface. VEHICLE SUMMARY Name: Iron 883 Type: Cruiser ENGINE SPECIFICATIONS Displacement: 883cc Engine: 883cc, Evolution Maximum Torque: 75 Nm @ 3500 rpm Gears: 6 Manual Bore: 76 Stroke: 96 Valve Per Cylinder: 2 Cooling Type: ...

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AAMIR KHAN TO RIDE MAHINDRA PANTHERO 110 IN HIS UPCOMING MOVIE TALAASH

Mahindra & Mahindra, the leading SUV maker in the country, stepped into the two wheeler segment after acquiring Kinetic Engineering, which it renamed as Mahindra Two-wheelers. Not too long after the acquisition, Mahindra launched its first bike Stallio 110, which was unveiled by Aamir Khan, the bollywood superstar. However, the bike could not prove to be successful, as its gearbox had technical issues. Therefore, the company pulled Stallio 110 out of the market and since then, no other bike has been launched so far by Mahindra. Now, the company plans to relaunch Stallio 110 with a new name, Mahindra Panthero 110. Aamir Khan, who is also the brand ambassador of Mahindra Stallio, has ridden this bike in his upcoming flick Talaash, which is soon going to hit screens. In a teaser of the movie, we observe Aamir riding the bike while Rani Mukhrjee sits behind him. This scene is considered as the first promotional video of the upcoming Panthero 110 across the industry and we agree with ...

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HARLEY DAVIDSON SOFTAIL DELUXE

Harley Davidson Softail Deluxe is a new machine in the league of motorcycles and it is a real crowd puller. Slightly different with its Classic version , this bike gives a real fresh feel to its riders. With a powerful engine, magnificent looks and amazing comfort, you won't miss even a luxury sedan for this two-wheeler. The Harley Davidson Softail Deluxe also attracts with its V-Twin 4-Stroke engine equipped with 2 cylinders and 4 valves. In addtion to its good compression ratio of 9.2:1, the bike also features an electric starter. One can experience its power with its 6 speed drive transmission. With a wheelbase of 64.5 inches, safety is not an issue. Moreover, the Harley Davidson Softail Deluxe has fuel capacity of 18.9 liters and it incorporates powerful brakes in front and rear tyre for that extra safe ride. Now if you think about looks, then you should not worry as it's sure to enhance your reputation on the roads with its bulky and macho body. Either on a highway or o...

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